Tools like Sora (text-to-video), Midjourney (image generation), and ChatGPT (scriptwriting) are already being used for storyboarding, background art, dubbing, and even generating dialogue. In the near future, you might watch a personalized episode of your favorite show where the AI adjusts the plot to your tastes. This raises urgent questions about copyright, acting jobs, and creative credit.
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These formats don't translate well to traditional media, but they dominate the attention economy. As a result, legacy studios are scrambling to partner with, acquire, or mimic these creators. The line between "user-generated content" and "professional popular media" has all but vanished. Tools like Sora (text-to-video)