Like all Momimomi drops, it is highly "low-brow" luxury.
For benefits, promoting muscle growth, recovery, energy, and natural ingredients are key. Comparing to whey protein, maybe it's for those with lactose intolerance or preferring a different protein source. Sustainability angle if applicable.
Raw Meat V10 has not been without its detractors. Art critics and vegan activists have questioned the necessity of such hyper-realistic meat assets. Is it desensitizing? Is it glorifying butchery?