Business Logistics Supply Chain Management Ronald H Ballou Pdf New | Reliable |

: Navigating transport fundamentals and making high-level decisions on routing and carrier selection to ensure timely delivery.

The primary textbook by Ronald H. Ballou on this topic is titled

Despite being published several years ago, Ballou's emphasis on and customer-centric logistics remains highly relevant. In an era of rapid technological change, his foundational principles provide the necessary structure for implementing modern advancements like AI-driven visibility and sustainable distribution networks.

Ballou, R. H. (2019). Business Logistics and Supply Chain Management. Pearson Education.