That era is over. We are now swimming in the "Post-Authentic."

A stunning AI-generated image of singer Lizzo as the sea witch Ursula from The Little Mermaid flooded Disney fan forums. The lighting, the texture of the tentacles, the makeup—it was flawless. Disney had to officially deny the casting. The problem? Millions of fans had already "seen it" and wanted it to be true. The fake photo created real disappointment when the real casting was announced.

. In the entertainment industry, these range from highly retouched fashion advertisements to sophisticated AI-generated "deepfakes" of celebrities. Common Types of Fake Media