Released on September 23, 2016, is a commercial mixtape by Ty Dolla $ign that blends his signature "ratchet R&B" with timely political commentary during the 2016 US election season. Project Overview
Unlike typical album drops that rely on digital billboards, Ty’s team used as the campaign logo. The aesthetic is post-apocalyptic utilitarian: matte black, oversized fits, and zippers that act as the only branding. ty dolla ign campaign zip