Bmw Type Next Font ((link)) Direct

| Font | Era | Notes | |------|------|-------| | BMW Type 2002 | 2002–2017 | Old corporate font (rounded, softer) | | BMW Type Global | 2017–2021 | Interim global font | | | 2021–present | Current, sharper, more digital-native |

Unlike its predecessors, it is optimized for high legibility on small screens and digital interfaces, reflecting BMW's transition from a pure automotive company to a technology and connectivity brand. Bmw Type Next Font

Manufactured by type designer Robert Strauch , the BMW Type Next family is an expansive suite of weights and variants. | Font | Era | Notes | |------|------|-------|

The typeface was primarily designed by Robert Strauch in collaboration with type engineer Alexander Haberer . more digital-native | Unlike its predecessors